Teaching Digital Content Management and SEO Copywriting
Copywriting Course Program Image

Teaching Digital Content Management and SEO Copywriting

Publish date
August 1, 2023
Team Marketechy
Digital content creation is a fast paced job requiring constant professional improvement. Regardless if you’re a novice or a seasoned copywriter, brushing up on your skills and learning new tools is a must.
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At Marketechy, we’re happy to contribute to the industry advancement and professional development of our younger colleagues. Two of our content management and copywriting experts will be guest lecturers for the certified program “Strategic Development of Copywriting, Content, and Technical Writing Skills.” It's a newly launched practical course aimed at teaching young professionals tried-and-true digital content writing best practices. The course was designed by the Center of English-language Academic and Cross-cultural Communication at Ivan Franko National University of Lviv.

Marketechy’s experts will be presenting on the following aspects:

  • Digital content & its types
  • SEO copywriting
  • Copywriter’s tools
  • Copywriting for social media.
This is where Marketechy steps in to develop a plan of work tailored to your growth marketing, metrics, and budget.
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Course Details

Enrollee requirements: Students and recent graduates with C1 and above written English Skill

Working languages: English (80%), Ukrainian (20%)

Mode: Online (Zoom conference)

Educational plan:

  • Module 1 - Content Writing
  • Module 2 - Copywriting 
  • Module 2 - Technical Writing

Each module will be taught in 4 days, including 11 academic hours of class work and 24 hours of individual study.

Learn more about the course here 

You will learn:

  • How to use tools for content writing
  • How to define target audiences and compose a text that appeals to them
  • How to avoid the most common mistakes non-native speakers make
  • How to write technical copy used in software development

How to Apply

Submit the registration form and the course curators will share the Zoom meeting link so you can join the class.

Ready to grow your online presence and quality leads? Drop us a line!
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