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AI Marketing Services

B2B Video Marketing Services for Ads and Websites

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🎬  Aka B2B Video Production
Our professional B2B video marketing services cover creation of short vertical ad videos, website & service videos (1.5–2 min), and expert video editing. Manual, client-footage, and AI-assisted video production tailored for business growth.

Our B2B Video Marketing Services include

📹 Website & Service Videos (1.5–2 mins)
We produce B2B videos for websites that clearly explain your services, products, or company story.
Typical use cases:
  • Homepage hero videos
  • “About the company” videos
  • Service or product explanation videos
  • Client testimonial videos
With a recommended length of 1.5–2 minutes, these videos strike a balance between depth and clarity, keeping business audiences engaged. To simplify and speed up the creation process, we can create such videos based on your corporate presentation materials, case studies, or customer testimonials.
🎦 Professional Video Editing & Post-Production
We provide full B2B video editing services, whether the footage is newly created or supplied by your team.
Our editing services include:
  • Subtitles and captions (for accessibility and engagement)
  • Intro and outro sequences with branding
  • Voiceover
  • Video cutting, trimming, and content repurposing
  • Color correction and basic sound enhancement
  • Format adaptation for different platforms (vertical, square, horizontal)
This service is ideal for companies looking to upgrade existing video assets or adapt content for multiple channels.
📱Short Vertical Format Video Creatives for Paid & Social Campaigns (~30 secs)
We create short, vertical B2B marketing videos optimized for paid advertising and social platforms such as Instagram Reels, YouTube Shorts, and TikTok.These videos are designed to:
  • Capture attention within the first seconds
  • Communicate a clear B2B value proposition
  • Support lead generation and awareness campaigns
  • Ideal for performance marketing, retargeting, and top-of-funnel acquisition.

Types of Video Creation We Offer

🎬 Manual, Design-Driven Video Production
Fully custom manual video creation, including concept development, scriptwriting, visual design, and editing. Best suited for brand storytelling, premium B2B presentations, and strategic marketing videos.
🎞️ Editing of Client-Provided Video Materials
We work directly with your existing video footage, transforming raw material into polished B2B marketing videos that are ready for distribution across web and advertising platforms.
🤖 AI-Assisted Video Creation (5-10 secs per frame)
Marketechy also offers AI-assisted B2B video production for faster turnaround and scalable content creation. AI-generated videos are always reviewed and refined to ensure brand and message consistency.
Over 95% of B2B buyers use video as part of their product research. Add a set of high-impact videos for all your marketing needs
Request a sample
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With 91% to 95% of businesses using video as a marketing tool, B2B Video Marketing is no longer an optional part of the overall B2B marketing plan. Still, many companies struggle to produce enough B2B marketing videos in-house due to resource and expertise constraints:

Internal teams often lack the time and specialization required to plan, script, edit, and optimize video content consistently.
Scaling video across multiple platforms (website, ads, social, sales) requires format, length, and performance optimization that most teams cannot maintain internally.
The sheer volume and variety of videos required for ads, brand, and other needs (an exhibition presentation, for example) might be beyond the internal team’s capacity.
Creating all video elements requires additional resources, such as design, copywriting, special effects, and more, that only a full-scale team can offer.
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Outsourced B2B video production services tailored for Tech B2B companies ensure that you get a wide variety of video content for all purposes, in all required formats, fast.

In B2B Video Marketing, video production usually serves a couple of goals:

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Brand awareness
Company intro videos
📚
Building trust
Video testimonials and case studies
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Lead generation
Ad videos
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Service & expertise promotion
Explanatory videos
Metrics improvement
With Marketechy’s Video Marketing Services, Expect the Improvement in the Following Metrics:
  • Paid campaigns' CTR improvement
  • Conversion rate improvement
  • Average time on page
Why video services for B2B & Tech:
  • 96% of B2B buyers prefer or use video for product insights
  • 70% of B2B buyers watch videos throughout their journey before making a purchase
  • 80-86% higher conversion rates are achieved on landing pages that include video
  • 80-86% higher conversion rates are achieved on landing pages that include video
Depending on your B2B video goals and the type of videos that you need, you’ll start seeing actual results from our video production services in 1-3 months.

Marketechy B2B Video Marketing Services Process

Request a sample
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Marketechy’s video production process starts with understanding your needs, and based on that: how many videos, of what type, and length you will need. To speed up the process and stay on brand, we’ll review your existing decks, website, design, brand assets, and more. Repurposing is possible!
We’ll create the scripts and variations for all purposes, including actual messaging, visual references, and timing. We can share the results for your review and approval at any stage of your preference.
Here, we’ll design intro and outro elements, work on transitions, subtitle and text design, as well as music style for your brand. If you already have all of these, we can skip this stage and incorporate your assets instead.
At this stage, we’ll either create the required videos from scratch, from your materials, or via AI video generation. Or – we can edit your video materials according to your purposes!
Subtitles, video effects, and voiceover will all be added at this stage if needed.
Should you have any comments or suggestions you’d like us to incorporate into the video, this will be done at this stage.
We can share the video files with you or directly upload them to your YouTube channel or ad platforms for further use.
Since every video serves a specific purpose, we can start tracking relevant metrics once the video is published to ensure it performs as planned and optimize for better results when needed.

Video Production Tools That We Use for the Best B2B Video Services